You ask how did we start Parantha Alley?
Parantha Alley is the product of multi-generational South Asian Americans. We have fundamental disagreements on authenticity having experienced it in so many varied ways. This is all further complicated by the great regional differences that are inherent in Parantha/Paratha/Parotha making.
What we do agree on is that South Asian cuisine inspires multi layered tastes that come from simple ingredients enhanced by fresh spices and herbs.
Our food is inspired by not only the Parantha wallas from the streets but also from the fusion of tastes inherent in South Asia. We strive to bring our own “authentic” twist to the NYC street food scene.
After 5 years of working in Brooklyn’s outdoor markets, Parantha Alley decided to begin a small street side kiosk at the Bowery Market on the Bowery at Great Jones Street in the NoHo District of the East Village of Manhattan. Now our paranthas are available 7 days a week!